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About Us

Aureum is a purpose-driven brand founded by a Mother-Daughter Duo with a passion for CBD and its lifestyle-enhancing benefits. Our brand was established in order to introduce CBD to the South African market through honest, reliable, premium-quality products that positively impact individuals’ lives.


We offer a range of carefully formulated CBD Skincare and Wellness products with a purpose to inspire healthy skin, bodies and minds. All of our products are THC-free as well as cruelty- free and are manufactured in licensed facilities in order to ensure that the highest level of quality is met.


We only utilise internationally tested, premium-grade CBD (imported from the USA) which enhances our high quality formulations. Our CBD products are all in line with Government Legislation, with recommended daily dosages being 20mg or less.


Our CBD skincare range is pure and hydrating, does not clog pores and is packed with skin-rejuvenating antioxidants. It is paraben-free and uses essential oils to deliver natural fragrance (no synthetic perfumes are used).We also offer a range of exceptional quality CBD oils. Our oils are blended with CBD and other natural therapeutic herbal oils that beautifully enhance our formulations.


We ensure that every product is personally tested in order to create the best and most effective formulations that bring positive change to individuals’ lives.


OUR PURPOSE: To inspire healthy skin, bodies and minds through pure, trustworthy CBD products. We aim to set the industry standard in South Africa by offering exceptional quality, pharmacist-developed formulations alongside attainable prices. We strive to evolve the status quo for CBD products through education, trust and transparency with the hope of inspiring South Africans to adopt CBD as an integral ingredient in maintaining health and wellbeing


OUR VALUES: Integrity: We are devoted to build and earn customer trust and customer loyalty through our unwavering integrity, interacting and engaging in honest, trustworthy ways. Customer Experience: We are devoted to ensure extraordinary customer experiences across our brand touchpoints. From product enquiries through to product deliveries - seamless, enjoyable customer experiences are our priority.


Transparency: We are devoted to provide products that are THC-free, cruelty-free and in line with Government legislation, being 100% transparent in all that we do and say.


Quality: We are devoted to provide high-quality, trusted products that are manufactured in carefully sourced facilities that follow stringent quality-control procedures with meticulous attention to detail.


Reliability: We are devoted to provide safe, consistent, reliable formulations made with pure, premium-grade CBD and high-quality raw materials. Carrying out product testing at multiple manufacturing stages ensures this.


Educating: We are devoted to change the status quo for CBD, by factually educating our customers about its health-enhancing benefits. Removing the stigma attached to CBD is a priority to us.

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